REACHLOCAL, INC.


Notice of Certain Marketing Practices
Last Modified June 30, 2010

We work with a company called ReachLocal, which assists us in advertising our products and services. In connection with its marketing efforts on our behalf, ReachLocal utilizes "cookies" and other tracking technologies and it may also permit selected third parties to do so. A cookie is a small text file a website transfers to an individual's hard drive for record-keeping purposes. For the most part, ReachLocal only uses what are referred to as "session cookies", which are cookies that expire upon the conclusion of your visit to our site. These types of cookies are widely used to facilitate a consumer's interaction with a website. ReachLocal also uses cookies (the "ReachLocal Network Cookies") or permits its third party partners to use cookies (the "TP Network Cookies") that enable ReachLocal to show you advertisements for our site when you visit other sites in the ReachLocal network or in third-party networks. (The "ReachLocal Network Cookies" and the "TP Network Cookies" are collectively referred to herein as the "Advertising Cookies"). This is the sole use of the Advertising Cookies-they are not being used to track you in any other way. Moreover, ReachLocal does not link the information in the Advertising Cookies or any other cookie to any personal information that you may have provided. To the extent that ReachLocal decides to change any of the foregoing practices, we will notify you by changing the "Last Modified" date at the top of this Notice of Certain Marketing Practices.

You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies, though either of those actions may affect the use of our site. However, simply by clicking the link to visit this Notice, ReachLocal has suppressed all of the functionality of the ReachLocal Network Cookies. With respect to the TP Network Cookies, please visit http://www.networkadvertising.org/managing/opt_out.asp for more information regarding the collection of and use of information by the TP Network and to opt out of certain advertising Of course, should you return to our site, the ReachLocal Network Cookies may be dropped again but you can always visit this Notice again to have the ReachLocal Network Cookies suppressed again. Please note that simply visiting this Notice (for instance, if you have it bookmarked) will not suppress the cookies; you must click a link to this Notice to have the ReachLocal Network Cookies suppressed.

Please note that this Notice only purports to describe ReachLocal's use of cookies on our site in connection with its advertising services. To see how else this site uses cookies, please see our privacy policy or contact us directly. In addition, please note that this description of the use by ReachLocal of cookies on our site only applies if you have visited our site by clicking an advertising link managed by ReachLocal (such as, for instance, a sponsored search advertisement on the search engines). Similarly, this Notice will only appear in such instances.

If you have any questions regarding ReachLocal and/or the Advertising Cookies, you are encouraged to contact ReachLocal at privacy@reachlocal.com.